Best of Queensland Experiences Program

What is it?

The Best of Queensland Experiences Program (BoQE) is an innovative program developed by TEQ that will ensure Queensland exceeds customer expectation by guiding industry to deliver exceptional customer experiences.

How does it work?

The BoQE program sets measurable benchmarks which look at everything from the number of online reviews received per annum, frequency of social media posts to online booking options. Tourism businesses must score 80+/100 to be considered a BoQE for the year.

Operators do not need to apply to be assessed, you just need to have created a FREE Australian Tourism Data Warehouse (ATDW) listing before December 31st.

Why is it important?

  • 93% of global travellers say their booking decisions are impacted by online reviews
  • Word of mouth has the strongest impact on travel decisions and online reviews have amplified this influence
  • 92% of consumers trust recommendations over ALL other forms of advertising

Additional benefits

All tourism products assessed in the BoQE program receive an individual customer insights report VALUED AT OVER $1,000.

This individual report allows operators to benchmark performance against other products across Queensland, as well as locally.

Successful BoQE recipients receive:

  • Stamp of Recognition which operators can use on their own marketing channels
  • Stamp of Recognition on operator business listing as displayed on Queensland.com
  • BoQE receive prioritisation across all TEQ Marketing and activity including Queensland.com
  • BoQE are included in TEQ Preferred operator database accessed by staff when planning marketing and famil activity

2023 Moreton Bay - Best of Queensland Experiences

Congratulations to the following operators who earnt their 2023 Best of Queensland Experiences status:

  1. Abbey Museum of Art and Archaeology
  2. Annie Lane Cafe
  3. Australian Sunrover Expeditions
  4. Basil and Vine Italian Cafe
  5. Beach Shack Charters
  6. Bellthorpe Stays
  7. Best Western Caboolture Gateaway
  8. Best Western Plus North Lakes Hotel
  9. BIG4 Sandstone Point Holiday Resort
  10. Boulevard North Lakes
  11. Bribie Beach Shack
  12. Bribie Island Seaside Museum
  13. Bribie Moreton Bay Jetski Hire and Ride
  14. Brisbane Whale Watching
  15. Caboolture Motel
  16. Caboolture Riverlakes Motel
  17. Dreamtime Kullilla-Art
  18. Eatons Hill Hotel
  19. Ferryman Cruises Bribie Island
  20. Flip Out Strathpine
  21. G'Day Adventure Tours
  22. Kangaroo Bus Lines
  23. La Vida on Anzac
  24. Laserzone Family Entertainment Centre
  25. LuvaBerry Strawberry Farm
  26. Lyell Deer Sanctuary
  27. Maiala Park Lodge
  28. Moreton Bay Escapes
  29. Oaks Redcliffe Mon Komo Suites
  30. Ocean View Estates
  31. On The Beach Resort
  32. Pause Restaurant
  33. Proximity Waterfront Apartments
  34. Redcliffe Museum
  35. Running Creek Camping
  36. Sandstone Point Hotel
  37. Sunny's Margate Beach
  38. The Dayboro Drop
  39. The Komo
  40. The Sebel Brisbane Margate Beach
  41. Trevena Glen Farm
  42. White Ridge Farm

Want to know how to make the list in 2024? Reach out to Nicole Gruver in the Tourism Team on nicole.gruver @ mbrit.com.au.

Best of Queensland Experiences Program
Full program details from TEQ including instructional videos
View
Best of Brisbane Region Experiences Support Program
13 self-paced modules that step you through what is required to become a Best of Queensland Experience.
View
ATDW - Create a Business Listing
The first step to being considered for BoQE is having an ATDW business listing.
View

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